Web 2.0...2.0 hard, or 2.0 good to pass up?
Professor Andrew McAfee (left) just finished his keynote Enterprise 2.0: The State of an Art at DevLearn 09. He emphasized that web 2.0 isn't something to miss out on and shared some convincing survey and case study results as proof (I promise to share more on these in a future blog post).
He also made the case for getting out of the way, if you're going to be successful with web 2.0. For instance, stop obsessing about the risks, and also, keep things simple. McAfee made a great point for not getting trapped in credentialism (despite the fact that he has five degrees) but rather, trusting in the wisdom of the crowd.
Now, let's take the next step forward, together...
In light of both McAfee's comments, and your own experience, please share with us what issues might have kept you from embracing web 2.0 in the past. The poll widget below is live, so you'll get immediate feedback on what others have been experiencing in their organizations.
Survey Results -
GlowDay.com
Okay! Now that you've seen the poll results, please leave your comments about what you might do differently, based on McAfees remarks (and other things you're learning here at DevLearn 09...(Andrew McAfee is Principle Research Scientest at the MIT Sloan School of Management. He studies how information
technology (IT) affects businesses and how IT changes the way companies
perform, organize themselves, and compete. He coined the phrase
“Enterprise 2.0” in a spring 2006 Sloan Management Review article to
describe the use of Web 2.0 tools and approaches by businesses. McAfee
is author or co-author of more than fifteen scholarly articles, ninety
case studies, and other materials for students and teachers of
technology, and his book on Enterprise 2.0 is publishing in 2009.
Andrew holds a Doctorate from Harvard Business School, and two M.S. and
two B.S. degrees from MIT.)